Whether you’re a B2C or B2B company, storytelling is your number-one most important marketing tool. You need to keep this tool sharp....

How do you create customer loyalty right away? By telling stories in your marketing.

Have you noticed certain foods make you not only nauseous but also angry, irritable, or sort of depressed? Do you ever wonder if sugar is...

Special thanks to Grace Fisher for this blog, copywriter for female complementary & alternative wellness entrepreneurs! When you think of...

People have been blogging for years. Remember when they were called web logs? Blogs are the ultimate digital marketing tool. And for...

Read my guest post on my colleague's blog. Beth L'Arrivee is a holistic health and wellness copywriter for Canadian practitioners....

Today's blog is a guest post from Elizabeth L'Arivee, Health & Wellness Copywriter. What is Coronavirus? How It Works and What We’ve Been...

Whether you run an established practice or you’re just starting out, it is always important to be doing things to grow your business....

Lavender is nature's love letter to you- the gift the earth has given to your body to soothe you. Lavender (Lavendula angustifolia,...